The work

Three stages. One orienting question: where does a change here make a real difference?

The first is paid. The second is priced after the first. The third is earned, not defaulted to.

Stage one — everyone starts here

Leverage Discovery

$1,500 · 90 minutes

A single working session. We look at both your business problems and your actual workflow — how the real work happens, not how you describe it. By the end we've identified one leverage area worth acting on and the right way to act on it, or you're refunded.

  • Diagnosis of the known pain and the hidden workflow leverage
  • Walkthrough of one real example of your work, start to finish
  • Synthesis: the one place where a change would matter most
  • Conceptual agreement on objective, metrics, value, and next step
  • Protected by the Leverage Guarantee
Book a Discovery Session
Stage two — after discovery

Applied Leverage

Priced from the value of the change

The real work after Discovery takes one of three shapes, depending on what the leverage actually calls for. Any of them can be the full answer.

Workflow Upgrade

Redesign how the work happens, define where AI belongs and where it doesn't, teach the new operating pattern, leave a written playbook. Best when the problem is workflow and cognition, not a missing asset.

System Build

Design and build the concrete system, process, or asset. Best when something specific has to exist — a structured pipeline, a content engine, an operations layer — and teaching alone won't get it there.

Hybrid

Both. Redesign the workflow, teach the new pattern, build the first working version together, refine under live use. The most common shape in practice.

Stage three — only when earned

Partnership

By mutual agreement

Ongoing work — but only when there is clearly ongoing leverage. We don't sell partnership as a default retainer on work that's already done. The bar is: you keep needing us, we keep making a real difference, and the economics make sense for both sides.

  • Continuing to find and realize leverage as your business evolves
  • Active support inside your workflow — not weekly-meeting coaching
  • Renewed quarterly, never locked in

Start where it's meant to start: one focused session on your real work.

Book a Leverage Discovery Session